Turn a 5-minute project debrief into three pieces of thought leadership that win the next RFQ — no writer, agency, or intern needed. Built for architects, engineers, and firm principals who do the work but rarely get credit for it.
5 min
Input — one project debrief to trigger the full pipeline
3
Publish-ready thought leadership assets per debrief
$0
Cost to replace a freelance writer or content agency
RFQ
The ultimate output — content engineered to win the next bid
01 / Problem
Architects, engineers, and firm principals are among the most credentialed professionals in any industry. They spend years on complex projects — managing risk, making consequential decisions, earning hard-won institutional knowledge. And then they lose a Request for Qualifications to a firm that simply communicated its expertise better.
The problem isn't a lack of authority. It's that the work is never converted into the language that wins trust before a proposal even lands. The firm that publishes consistent, specific, intelligent content about its past projects becomes the default choice. The firm that doesn't, competes on price.
The core diagnosis
A principal wrapping up a complex commercial retrofit at 7pm has zero bandwidth to write a LinkedIn article, a project spotlight, and an RFQ-ready case study. The barrier isn't motivation — it's time and translation. Authority Extractor was built to collapse both.
02 / Market
The A/E/C industry — Architecture, Engineering, and Construction — runs on reputation. Firms win work through relationships and demonstrated expertise. But the pathway to demonstrating that expertise has shifted: procurement committees, institutional buyers, and municipal clients now search for firms online before the first conversation ever happens.
The gap between what a firm knows and what the market believes it knows is a content gap. Authority Extractor closes it by turning existing project knowledge into structured, publish-ready authority content — without adding a single hour to the firm's week.
The Firm Principal
The Paying Customer
The Procurement Committee
The End Decision Maker
The Content Gap
The Market Opportunity
03 / Solution
The core design principle was ruthless simplicity on the input side. A firm principal spends five minutes walking through a completed project — scope, challenge, decision, outcome. Authority Extractor handles everything else: structuring the narrative, extracting the expertise signal, formatting for each channel, and producing publish-ready content aligned to what procurement committees actually look for.
The AI pipeline operates under a strict proprietary ruleset: technical decisions must be translated into client outcomes, every piece must establish specific domain authority, and no claims can be invented or embellished. The result is content that reads like an expert wrote it — because it was trained on exactly how experts think.
How it works
Input
AI Engine
Authority Extractor
Narrative Structuring · Expertise Extraction · Channel Formatting · Authority Positioning
3 Outputs
The strategic insight
A content agency producing this for an A/E/C firm charges $1,500–$3,000/month and delivers inconsistently. A junior marketing hire costs $55K+ annually and takes six months to learn the industry. Authority Extractor replaces both — with consistent, expert-level output — in five minutes, per project, indefinitely.
04 / Execution
Research & Positioning
Understanding how A/E/C firms win work
Mapped the RFQ and proposal process across architecture and engineering sectors — how procurement committees evaluate firms, what content signals authority, and where the content gap is largest. Defined the output formats required to move a firm from invisible to credible.
AI Pipeline & Prompt Engineering
Building the content extraction engine
Architected the full AI content pipeline using Claude Code as the development environment. Engineered the system prompt with strict authority-first rules: zero hallucination constraints, mandatory outcome framing, expertise signal extraction, and channel-specific formatting logic for RFQ packages, LinkedIn, and web.
Front-End & UX Build
Designing for principals, not marketers
Built the full interface for a non-marketer user: minimal fields, a guided debrief flow, and copy-ready output with one-click export. Designed for a principal who has never written a LinkedIn post and doesn't intend to start — they just need to answer a few structured questions and let the system handle the rest.
Launch & Distribution
Live at authorityextractor.com
Launched Authority Extractor as a live web app with no sign-up required to experience the core output. Built to remove every barrier between a skeptical principal and the moment they see their project turned into polished content — because the product sells itself on first use.
05 / Tech Stack
Every component was selected to keep the experience fast, reliable, and cost-effective at scale. The pipeline is designed so that each additional user adds near-zero marginal cost.
AI Development & Content Generation
Front-End
Infrastructure & Hosting
Design
06 / Outcomes
Authority Extractor is live at authorityextractor.com. No account required. The core value proposition is delivered on first use — a firm principal inputs a project, and in minutes, has three polished, publish-ready pieces of content they would otherwise never produce.
The broader outcome is compounding: every piece of content a firm publishes builds the authority library that makes the next RFQ easier to win. Authority Extractor makes that compounding possible without adding overhead.
Zero
Writers, agencies, or interns required
5 min
From debrief to three publish-ready assets
∞
Projects that can be converted — with no marginal cost increase
No account required. Try Authority Extractor yourself — input a real project and see your expertise turned into publish-ready content in minutes.